The Recruitment and Partnerships team of James Cook University, Singapore is searching for an Senior Executive, Enrolment Marketing and Alumni Engagement.

You will work with the regional team leads to produce content for websites and social media, run marketing events as well as help build an alumni community.

Responsibilities

• Produce high quality content (blog posts, articles, videos, slideshows) through interviews with internal stakeholders including academics, researchers, students, alumni and university partners
• Repurpose existing content for social media distribution
• Identify trends and insights to optimize content performance based on insights
• Conduct market research and analysis to ensure content effectively informs, engages, and influences prospective students
• Support enrolment marketing and alumni outreach events
• Ensure all activities are done in accordance with the requirements of EduTrust, SQC, and other Quality requirements
• Ad-hoc projects as assigned by the reporting manager

Key Selection Criteria

• Tertiary level qualification in journalism, mass communication, new media, or related field
• Minimum 3 years relevant work experience in content writing and/or content production for social media with portfolio available for review
• Able to adapt writing style and tone based on project requirements and target audience
• Editorial skills and ability to conduct autonomous research, interviews, fact-checking and proofreading
• Able to work during weekends or weeknights when there are events
• Pro-active attitude and constantly strive to improve work efficiency
• Basic proficiency in Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro)
• Experience in photography/videography would be advantageous

Please submit your application through https://careers.jcu.edu.sg/cw/en/listing

Annual Remuneration: SGD 36,000 - SGD 59,000

Closing Date:  9 December 2022

We thank you for your interest and regret we are only able to notify shortlisted candidates. The University reserves the right to invite applications or, alternatively, not to make an appointment.

The Singapore campus of James Cook University (registered as James Cook University Pte Ltd in Singapore) is a wholly owned company of James Cook University Australia.  The University offers Bachelor & Master Programs in Business, Psychology, Information Technology & Education at the Singapore campus of James Cook University.